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YouTube Shorts and YouTube Player Ad Specs

Video Recommendations

Requirements

  • Must be uploaded to YouTube 
  • Must allow embedding 
  • Must be public or unlisted 
  • True streaming is not allowed 
  • Maximum File Size: 4GB
  • Resolution: 1280 X 720 
  • Ratio: 9:16 (vertical) 
  • Max length: 15 seconds (less than 60 secs recommended)
  • File type: MP4 or MOV 

YouTube Player Video Requirements 

  • Ratio: 16:9 (horizontal)
  • Maximum video length: 30 seconds
  • File type: MP4 or MOV
  • Maximum file size: 4GB
  • Resolution: 1920x1080

YouTube Shorts Ads are non-skippable, whereas YouTube Player Video ads are skippable. 

War Room Tip: 

  • We recommend having the main message and brand/logo within the first 5 seconds 
  • Avoid core messaging in the top 10% and bottom 25% of the video, as these are the areas most frequently cropped. 

Companion Banner 

  • Required File Size: 300 x 60px
  • Max File Size: 150KB
  • GIF Frame Rate: less than 5 frames per second
  • Formats Allowed: JPG, GIF, or PNG

Transcripts 

  • Please supply an SRT File (SubRip. srt file) for captions to be added to the video.