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TikTok Carousel Ad Specs (In-feed)

Design Recommendations

Image Requirements

  • File type: JPEG or .PNG 
  • Resolution (Ratio):
    • Horizontal (1.91∶1) - 1200 X 628px
    • Square (1:1) - 640 X 640px 
    • Vertical (9:16) - 720 X 1280px

War Room Tip:

  • Our recommendation is to submit 2 - 10 images

Music Requirements

 Music is required (will play loop playback)

  • Duration: At least 2 seconds,
  • File Type: mp3, .wav, .m4a, .flac
  • File size: Up to 10MB

Final URL: Required

    Note:

    • One URL for all images (Not powered by a feed/product catalog)
    • Each product image can be led to a unique product link (powered by Catalog)

    Text Recommendations

    • Only allows one ad caption and call-to-action for all images

    A maximum of 4 lines can be displayed. If exceeding 4 lines, the text will be truncated by a ‘See More’ message.

    War Room Tip:

    • We suggest keeping ad captions to 50 characters or less to avoid being truncated.