Pinterest Carousel Ad Specs
Pinterest ads offer a unique opportunity to share your business story with a creative, inspiration-seeking audience. By crafting visually engaging Pins and organizing them into ad groups aligned with your goals, you can build a loyal following.
Design Recommendations

- File Size: 1080x1080 or 1000x1500
- File Ratio: 1:1 square or 2:3 vertical
- Formats Allowed: JPG or PNG
- Max file size: 20 MB per image
- Creative quantity: 2 to 5 images per carousel
Board Cover Photo
- File Ratio: 2:1
- Formats Allowed: JPG or PNG
Text Recommendations
(Character Counts)
- Title: 40 characters (100 max)
- Description: 500 characters
War Room Tip:
- Submit 2-5 images for your carousel, in the order you want them to appear
Note:
- Only static images can be used in a carousel
- You can only promote Pins that are already on your boards
- You should only promote content you own, and you can only promote Pins that link back to a website.
- If you do not have a board, we can create one for you